Marketing strategy
StartUp marketing 101: the podcasts to get you started
In the second of our StartUp marketing series, we’ll be delighting your ear drums and getting your brain cogs whirring with some knowledge-filled audio delights… otherwise known as Podcasts. Now, we’re not just jumping on the podcast bangwagon ‘coz that’s what all the cool kids do’… we actually do love a Podcast here at Sharper […]
Read more
To infinity and beyond. #SharpUp for StartUps
The countdown’s over, we’ve taken our protein pills, put our helmets on, and we have ignition. There’s no need to watch this “space” any longer because we’re super excited to announce the launch of #SharpUp for StartUps our new range of services exclusively for StartUps. Why is #SharpUp just for StartUps? It’s a strange […]
Read more
StartUp marketing 101: the blogs to get you started
If you’re an inhabitant of StartUp land your plates invariably full. You’re spinning other plates too, while probably juggling at the same time. You’re busy. And with so much on the go at one time, certain things can slip down your to do list. Like marketing. Which is a shame because you know you NEED […]
Read more
Lead Gen: Value, Worth, Quality & Quantity
The lack of physical events this year has left many a B2B marketer or sales director staring at a gaping hole where their sales pipeline used to be and thinking to themselves “What the actual flip?!”. The volume of leads these event-centric businesses have been able to generate has tanked. But underneath that tanking lies […]
Read more
The Marketing Horror Show: Spine-tingling lessons from your favourite creepy characters
Carve your pumpkins, turn off your lights, and grab a big bowl of sweeties because it’s time to get all Halloweenish with Sharper. Enter, if you dare, into a murky world of ghoulish characters, spooky situations and tenuous links to marketing best-practice. You’ve probably never considered what you could learn from your favourite horror characters […]
Read more
The B2B Book Club: 8 Recommendations from our MD
Books are awesome, right? Marketing’s also pretty sweet too, yeah? So, what better topic for your favourite book-worm marketing-nerds (that’s us, by the way) to write a blog about and maybe even start our very own book club, hey? It’s a match made in heaven. So, we got our MD, Russ to give us his […]
Read more